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Specifically, we need to provide small growers with access to affordable land closer to metropolitan areas; train more people to run farms effectively as businesses; build an infrastructure that enables farmers to sell more food directly and makes it easy for larger institutions to buy regionally produced food; and develop distribution channels that make fresh food a convenient, affordable option for everyone. And while our own expertise is in the United States, similar needs apply worldwide.It helps that food is a hot investment area in Silicon Valley, especially on the distribution end, where scalable online distribution businesses are attracting substantial capital. 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To celebrate the launch, Ilse Treurnicht the CEO of MaRS Discovery District, helped open trading this morning.MaRS says SVX started from a simple idea: mobilize private capital for public good by driving investment in organizations and companies that will, in turn, better our world.The online platform will connect investors and funds with local ventures—including not-for-profits, co-operatives and for-profit corporations—that have a demonstrated social and/or environmental impact and the potential for financial return. The platform allows investors to identify screened investment opportunities, reducing the time and cost burden of due diligence, and provides ventures and funds with increased access to capital and financial expertise at low cost.\"SVX provides a single access point for impact ventures and impact investors looking to connect,\" says Adam Spence, Adam Spence, Associate Director of MaRS Centre for Impact Investing, who now heads up SVX on behalf of MaRS. \"Until now there has been no platform for investors to identify ventures with a positive impact. We're also opening the door to high-impact ventures that need funding to grow and scale.\"\"SVX places Canada at the forefront of the global impact investing market,\" added Ronald Alepian, Vice President and Group Head of Corporate Marketing and Communications at TMX, which cofounded the project. \"TMX Group looks forward to working with MaRS to build a unique model …","rssText":null,"sourceURL":"http://www.techvibes.com/blog/mars-discovery-launches-social-venture-connexion-2013-09-19","feedTitle":"Techvibes Global News","feedUrl":"http://www.techvibes.com/feed/blog/xml/global/","language":"en","rssBaseURL":"http://www.techvibes.com/blog/mars-discovery-launches-social-venture-connexion-2013-09-19","rssCustomClasses":"sysen","authorDisplayName":"Knowlton Thomas","referredByItems":[{"type":"status","authorDisplayName":"B Lab","authorUsername":"BCorporation","userid":"40911345","authorDescription":"B Lab is a 501(c)(3) serving the world's leading entrepreneurs of the B Corporation Community, a global collection of companies using the power of business as a force for good. 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For impact investors, financial returns are easy to determine, but impact is much harder to evaluate. In the past five years, impact investors have taken steps to standardize impact measurement terminology as well as impact investment evaluation and reporting. With standardization, they hope impact investments will be easier to compare and thus attract investors.Impact investors have created institutions and systems that evaluate impact just as Morningstar offers independent investment research for traditional investment and the International Financial Reporting Standards (IFRS) provide a common language for financial reporting. The first of these were in the context of microfinance with the Microfinance Information Exchange taxonomy and data collection and microfinance rating agencies such as MicroRate. In 2009, The Rockefeller Foundation sponsored the creation of the Global Impact Investing Network (GIIN), to grow the impact investment industry, especially through the creation of standardized impact investment metrics (Impact Reporting and Investment Standards (IRIS)), an online global directory of impact investment vehicles (Impact Base), promoting industry leadership through a group of active large scale impact investors and elevating the profile of the indust …","rssText":null,"sourceURL":"http://www.nerdwallet.com/blog/investing/2013/evaluate-impact-investments/","feedTitle":"NerdWallet Investing - Financial Markets Tools & Research","feedUrl":"http://www.nerdwallet.com/blog/investing/feed/","language":"en","rssBaseURL":"http://www.nerdwallet.com/blog/investing/2013/evaluate-impact-investments/","rssCustomClasses":"sysen","authorDisplayName":"John Kuo","referredByItems":[{"type":"status","authorDisplayName":"B Lab","authorUsername":"BCorporation","userid":"40911345","authorDescription":"B Lab is a 501(c)(3) serving the world's leading entrepreneurs of the B Corporation Community, a global collection of companies using the power of business as a force for good. 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By allo­cat­ing invest­ment dol­lars towards busi­ness­es that have social impact, the impact invest­ing move­ment has the poten­tial to cre­ate unprece­dent­ed shared value for busi­ness and soci­ety.<p>The last decade has wit­nessed sig­nif­i­cant growth in funds, asso­ci­a­tions, con­fer­ences and other efforts to address this poten­tial. There has also been sig­nif­i­cant invest­ment in build­ing the ecosys­tem to sup­port impact invest­ing, and orga­ni­za­tions includ­ing the Glob­al Impact Invest­ing Net­work (GIIN) and B Lab have pio­neered this work with sup­port from the Omid­yar Net­work, the Rock­e­feller Foun­da­tion, and many oth­ers.<p>Many from the impact invest­ing com­mu­ni­ty gath­ered last week for the annu­al SOCAP con­fer­ence in San Fran­cis­co, which had a record year for atten­dance. And yet, many savvy and sophis­ti­cat­ed investors are sit­ting on the side­lines, often com­plete­ly unaware of the new oppor­tu­ni­ties that are emerg­ing to mobi­lize invest­ment and phil­an­thropic cap­i­tal to busi­ness­es that want to deliv­er finan­cial and social returns.<p><b>Oppor­tu­ni­ties for Scale</b><p>Impact invest­ing is still seen as a niche mar­ket – yet to “cross the chasm” into the main­stream, as we say in the tech­nol­o­gy world. My hus­band (AOL co-founder Steve Case) and I have invest­ed in a vari­ety of approach­es to more explic­it­ly blend for-profit and for-purpose – both per­son­al­ly and through our work with the Case Foun­da­tion and Rev­o­lu­tion. And we’ve long believed that our for-profit invest­ments have impact by launch­ing new com­pa­nies, dri­ving inno­va­tion, and cre­at­ing jobs.<p>Intrigued by the pos­si­bil­i­ty that we at the Case Foun­da­tion might be able to play a role in help­ing to move impact invest­ing for­ward, we launched a lis­ten­ing tour late last year, with the help of Sonal Shah, for­mer Direc­tor of Social Inno­va­tion at the White House, and Sean Greene, for­mer chief of invest­ments and inno­va­tion at the Small Busi­ness Admin­is­tra­tion. Sonal and Sean start­ed a dia­logue to bet­ter under­stand both the oppor­tu­ni­ties and chal­lenges for bring­ing new voic­es and new money into the mar­ket. Based on those con­ver­sa­tions and our own expe­ri­ence in the space, here’s what we’ve found:<p><b>We’re ready for less talk and more action</b>: Despite the excite­ment for its poten­tial, impact inves …","sourceURL":"http://www.forbes.com/sites/jeancase/2013/09/13/lets-make-money-more/","readButtonCaption":"Read Article","sourceMagazineURL":"http://cdn.flipboard.com/flipmag?url=http%3A%2F%2Fcdn.flipboard.com%2Fforbes.com%2Fa46ee89ba5dd4bbcb6b545fc7439e68ad61f6dc5%2F4cec6c66675c42d2bfe60f02874ac961920a004e%2Farticle.html&partner=forbes&tml§ion=flipboard%2Fcurator%252Fmagazine%252FGTDiLw6JTAqA0A8426c9sA%253Am%253A40911345&fallbackTml","language":"en","article":{"sectionID":"flipboard/curator%2Fmagazine%2FGTDiLw6JTAqA0A8426c9sA%3Am%3A40911345","partnerID":"forbes","url":"http://cdn.flipboard.com/forbes.com/a46ee89ba5dd4bbcb6b545fc7439e68ad61f6dc5/4cec6c66675c42d2bfe60f02874ac961920a004e/article.html"},"authorDisplayName":"Jean Case","authorImage":{"smallURL":"http://cdn.flipboard.com/twimg.com/ba0356f45f0daf1a199186ce4c55fcef3bc9c520/thumbnail.jpg"},"referredByItems":[{"type":"status","authorDisplayName":"B Lab","authorUsername":"BCorporation","userid":"40911345","authorDescription":"B Lab is a 501(c)(3) serving the world's leading entrepreneurs of the B Corporation Community, a global collection of companies using the power of business as a force for good. 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{"id":"flipboard-GTDiLw6JTAqA0A8426c9sA:m:40911345-1370886208","hashCode":4051858367,"sortValue":31122517880872,"type":"sectionCover","title":"B the Change","description":"People Using Business As a Force for Good","section":{"type":"link","service":"flipboard","remoteid":"flipboard/curator%2Fmagazine%2FGTDiLw6JTAqA0A8426c9sA%3Am%3A40911345","title":"B the Change","image":{"smallURL":"http://www.bcorporation.net/sites/default/files/blog/DEGovernorSigning.jpg"},"socialId":"flipboard-GTDiLw6JTAqA0A8426c9sA:m:40911345-0","feedType":"magazine","description":"People Using Business As a Force for Good","tileImage":{"xlargeURL":"http://www.bcorporation.net/sites/default/files/blog/DEGovernorSigning.jpg","largeURL":"http://www.bcorporation.net/sites/default/files/blog/DEGovernorSigning.jpg","mediumURL":"http://www.bcorporation.net/sites/default/files/blog/DEGovernorSigning.jpg","smallURL":"http://cdn.flipboard.com/bcorporation.net/6fc0134c67c9a8b9ba41d05c3bb22bcb8f535625/thumbnail.jpg","original_width":4000,"original_height":3000,"original_hints":"rgb-60-54-49,color,dark,hires,photo"},"author":{"authorDisplayName":"B Lab","authorUsername":"BCorporation","userid":"40911345","authorDescription":"B Lab is a 501(c)(3) serving the world's leading entrepreneurs of the B Corporation Community, a global collection of companies using the power of business as a force for good. There are currently 760 B Corps in 27 countries and 60 industries around the world. For more information, visit http://www.bcorporation.net","authorImage":{"smallURL":"http://cdn.flipboard.com/uploads/avatar/8273a3602881f5565f1d9cafad17b0322c68124d.png"}}},"mainItem":{"type":"post","title":"Today Marks a Tipping Point in the Evolution of Capitalism","excerptText":"Category: • General<br>Today is an historic day. Today marks a tipping point in the evolution of capitalism. It marks the coming home of a capitalism that returns business to its proper role in society to create shared and durable prosperity. With Delaware Governor Jack Markell signing benefit corporation legislation into law, business leaders have a new freedom to make decisions that are in the best interests of society as well as their bottom line, and we – as citizens, customers, workers, and investors -- have the tools to dentify and support them. Until recently, corporate law has not recognized the legitimacy of any corporate purpose other than maximizing profits. That old conception of the role of business in society is at best limiting, and at worst destructive. The benefit corporation legal structure is a new and useful tool for everyone. For policy makers and the public interest, it combats the plague of short termism. For business leaders, it helps attract the best talent and turn customers into evangelists. For customers, it offers greater transparency to protect against pretenders. For employees, it promises higher quality jobs where they can bring their whole selves to work every day. And for investors, it mitigates risk, reduces transaction costs, creates additional rights to hold management accountable, and accelerates the growth of a big market opportunity to meet the needs of people who want to invest to both make money and make a difference. Today, Delaware became the 19th state to enact benefit corporation legislation, but as home to 1 million businesses, including 50% of all publicly-traded companies and 64% of the Fortune 500, it is the most important state …","rssText":"<script>var flip_images = {\"http://cdn.flipboard.com/bcorporation.net/6fc0134c67c9a8b9ba41d05c3bb22bcb8f535625/thumbnail.jpg\":{\"width\":240,\"height\":180},\"http://www.bcorporation.net/sites/default/files/blog/DEGovernorSigning.jpg\":{\"width\":4000,\"height\":3000}};</script>\n<div id=\"flip_rss_body\"> <div class=\"json_content\">\n <section class=\"field field-name-field-categories field-type-taxonomy-term-reference field-label-inline clearfix view-mode-full\">\n <h2 class=\"field-label\">\n Category: \n </h2>\n <ul class=\"field-items\">\n <li class=\"field-item even\">\n <a href=\"/blog/general\" typeof=\"skos:Concept\" property=\"rdfs:label skos:prefLabel\">Gen­er­al</a>\n </li>\n </ul>\n </section>\n <div class=\"field field-name-body field-type-text-with-summary field-label-hidden view-mode-full\">\n <div class=\"field-items\">\n <div class=\"field-item even\" property=\"content:encoded\">\n <p>\n Today is an his­toric day.  \n </p>\n <p>\n <span>Today marks a tip­ping point in the evo­lu­tion of cap­i­tal­ism.  It marks the com­ing home of </span><span>a cap­i­tal­ism that returns busi­ness to its prop­er role in soci­ety to cre­ate shared and durable </span><span>prosperity. </span>\n </p>\n <p>\n <span>With Delaware Gov­er­nor Jack Markell sign­ing ben­e­fit cor­po­ra­tion leg­is­la­tion into law, busi­ness </span><span>lead­ers have a new free­dom to make deci­sions that are in the best inter­ests of soci­ety as well as </span><span>their bot­tom line, and we – as cit­i­zens, cus­tomers, work­ers, and investors -- have the tools to </span><span>den­ti­fy and sup­port them. </span>\n </p>\n <p>\n <span>Until recent­ly, cor­po­rate law has not rec­og­nized the legit­i­ma­cy of any cor­po­rate pur­pose other </span><span>than max­i­miz­ing prof­its. That old con­cep­tion of the role of busi­ness in soci­ety is at best limiting, </span><span>and at worst destruc­tive.  </span>\n </p>\n <p>\n <span>The ben­e­fit cor­po­ra­tion legal struc­ture is a new and use­ful tool for every­one.  For pol­i­cy mak­ers </span><span>and the pub­lic inter­est, it com­bats the plague of short ter­mism.  For busi­ness lead­ers, it helps </span><span>attract the best tal­ent and turn cus­tomers into evan­ge­lists.  For cus­tomers, it offers greater </span><span>trans­paren­cy to pro­tect against pre­tenders.  For employ­ees, it promis­es high­er qual­i­ty jobs where </span><span>they can bring their whole selves to work every day.  And for investors, it mit­i­gates risk, reduces </span><span>trans­ac­tion costs, cre­ates addi­tion­al rights to hold man­age­ment account­able, and accel­er­ates the </span><span>growth of a big mar­ket oppor­tu­ni­ty to meet the needs of peo­ple who want to invest to both make </span><span>money and make a dif­fer­ence.  </span>\n </p>\n <p>\n <span>Today, Delaware became the 19th state to enact ben­e­fit cor­po­ra­tion leg­is­la­tion, but as home to 1 </span><span>mil­lion busi­ness­es, includ­ing 50% of all publicly-traded com­pa­nies and 64% of the For­tune 500, </span><span>it is the most impor­tant state for busi­ness­es that seek access to ven­ture cap­i­tal, pri­vate equi­ty, and </span><span>pub­lic cap­i­tal mar­kets. The path is now clear to scale busi­ness as a force for good. </span><span>For-profit social entre­pre­neur­ship, impact invest­ing and the sus­tain­able busi­ness move­ment have </span><span>reached crit­i­cal mass and are now at an inflec­tion point.  Accel­er­at­ing con­sumer and investor </span><span>demand has result­ed in a big mar­ket oppor­tu­ni­ty.  A large and increas­ing num­ber of peo­ple want </span><span>to sup­port a bet­ter way to do busi­ness -- bet­ter for our work­ers, bet­ter for our communities, </span><span>bet­ter for our envi­ron­ment.  Although there is no reli­able data on “social enter­prise” com­pa­ny </span><span>rev­enues, the Amer­i­can Sus­tain­able Busi­ness Coun­cil is a part­ner­ship of 63 busi­ness asso­ci­a­tions </span><span>rep­re­sent­ing over 165,000 busi­ness­es.   </span>\n </p>\n <p>\n <span>How­ev­er, the cur­rent mar­ket­place, con­tin­ues to be frag­ment­ed and con­fus­ing. Entre­pre­neurs </span><span>that are “sustainable,” “green” or “social­ly responsible,” strug­gle to dis­tin­guish them­selves </span><span>from other com­pa­nies that make sim­i­lar claims but don’t actu­al­ly behave as they </span><span>adver­tise. Fur­ther­more, cur­rent cor­po­rate law requires only prof­it max­i­miza­tion, not social </span><span>respon­si­bil­i­ty, let alone social impact, con­strain­ing the growth of these purpose-driven </span><span>com­pa­nies. Entre­pre­neurs with a mission-driven busi­ness may be reluc­tant to accept out­side </span><span>cap­i­tal from investors who may not share their long term vision. </span>\n </p>\n <p>\n <span>The abil­i­ty to reg­is­ter as a ben­e­fit cor­po­ra­tion empow­ers these entre­pre­neurs, not only to take </span><span>their com­pa­ny to scale while main­tain­ing mis­sion, but to clear­ly iden­ti­fy them­selves as pur­posedriv­en com­pa­nies. By serv­ing a high­er pur­pose and by meet­ing high­er stan­dards of trans­paren­cy </span><span>and account­abil­i­ty, these com­pa­nies build their most impor­tant asset -- trust. This trust enables </span><span>them to attract tal­ent, cus­tomers, and capital. </span>\n </p>\n <p>\n Investors, in turn, increas­ing­ly want to use their invest­ments both to make money and to make a <span>dif­fer­ence. The social­ly respon­si­ble invest­ing (SRI) move­ment has grown over the past 30 years </span><span>to rep­re­sent near­ly 10% of U.S. assets under man­age­ment, or rough­ly $2.3 tril­lion. A Novem­ber </span><span>2010 report by J.P. Mor­gan, enti­tled “Impact Invest­ments: An emerg­ing asset class,” esti­mates </span><span>the size of this mar­ket oppor­tu­ni­ty at between $400 bil­lion and $1 tril­lion.</span>\n </p>\n <p>\n How­ev­er these investors lack the tools to under­stand a com­plete pic­ture of a com­pa­ny’s <span>per­for­mance across the full range of social and envi­ron­men­tal mea­sures. Ben­e­fit cor­po­ra­tions are </span><span>required to report on their over­all envi­ron­men­tal and social per­for­mance.  A grow­ing com­mu­ni­ty </span><span>of lead­ing investors like Union Square Ven­tures and Gen­er­a­tion Invest­ment Man­age­ment </span><span>rec­og­nize that this increased trans­paren­cy reduces trans­ac­tion costs and risk for investors, and </span><span>when third party stan­dards are used to gen­er­ate these reports, cre­ates the com­pa­ra­bil­i­ty that will </span><span>help the impact invest­ing mar­ket­place reach its full potential. </span>\n </p>\n <p>\n <span>Like investors, con­sumers are increas­ing­ly frus­trat­ed by a lack of trans­paren­cy. A sig­nif­i­cant </span><span>and grow­ing pop­u­la­tion of con­sumers already aligns their pur­chas­es with their val­ues, and many </span><span>more have become con­scious of the issue. Approx­i­mate­ly 68 mil­lion U.S. con­sumers have stat­ed </span><span>a pref­er­ence for mak­ing pur­chas­ing deci­sions based upon their sense of a com­pa­ny’s social and </span><span>envi­ron­men­tal respon­si­bil­i­ty. Mean­while, recent research has also indi­cat­ed that where price </span><span>and qual­i­ty are equal, 86% of con­sumers would switch from their cur­rent brand to a brand that is </span><span>social­ly respon­si­ble.</span>\n </p>\n <p>\n <span>Yet as con­sumer demand for social­ly respon­si­ble prod­ucts and com­pa­nies is increasing, </span><span>con­sumer trust in cor­po­ra­tions is decreas­ing. Mar­keters use terms like “green,” “responsible,” </span><span>“sus­tain­able” and even “local”, yet there are no stan­dards to back up the claims. Although </span><span>there exist an increas­ing num­ber of nar­row prod­uct or prac­tice spe­cif­ic stan­dards (e.g. </span><span>“Organ­ic”, “Fair Trade,” “Ener­gy Star”, “LEED”, etc.), there are fewer stan­dards out­side of </span><span>the B Cor­po­ra­tion cer­ti­fi­ca­tion that pro­vide a com­pre­hen­sive under­stand­ing of a com­pa­ny’s </span><span>per­for­mance as a whole. This makes it dif­fi­cult for a con­sumer to tell the dif­fer­ence between </span><span>a “good com­pa­ny” and just good mar­ket­ing. While near­ly 800 lead­ing busi­ness­es from more </span><span>than 60 indus­tries and near­ly 30 coun­tries have earned B Cor­po­ra­tion cer­ti­fi­ca­tion (from icon­ic </span><span>sus­tain­able busi­ness­es like Patag­o­nia and Ben & Jerry’s. to next gen­er­a­tion social enter­pris­es </span><span>like Etsy in the U.S. and d. light in emerg­ing mar­kets), with ben­e­fit cor­po­ra­tions, con­sumers and </span><span>investors have anoth­er tool to clear­ly iden­ti­fy­ing those com­pa­nies walk­ing the talk and access the </span><span>social and envi­ron­men­tal per­for­mance data they need to make more informed choic­es.</span>\n </p>\n <p>\n The grow­ing pref­er­ence for sup­port­ing “good com­pa­nies” is not lim­it­ed to pur­chas­es and i<span>nvest­ments how­ev­er.  Per­haps most impor­tant­ly for build­ing world-class busi­ness­es, peo­ple </span><span>also pre­fer to work for com­pa­nies with strong social and envi­ron­men­tal per­for­mance.  More than t</span><span>wo-thirds of employ­ees (69%) con­sid­er the social and envi­ron­men­tal track record of a com­pa­ny </span><span>in decid­ing where to work. This pref­er­ence is espe­cial­ly strong among MBA grad­u­ates, who </span><span>over­whelm­ing­ly (88%) have said that they would be com­fort­able tak­ing a pay cut to work for </span><span>a com­pa­ny that has eth­i­cal busi­ness­es prac­tices ver­sus one that does not.  The abil­i­ty to bring </span><span>their whole selves to work is espe­cial­ly impor­tant among Mil­len­ni­als, soon to com­prise 50% of </span><span>the glob­al work­force. Rather than work-life bal­ance, Mil­len­ni­als demand work-life integration. </span><span>Ben­e­fit cor­po­ra­tions fill this need, pro­vid­ing high­er qual­i­ty jobs at com­pa­nies with a high </span><span>pur­pose that is built to last. </span>\n </p>\n <p>\n <span>There are lots of ways to par­tic­i­pate in this glob­al move­ment to rede­fine suc­cess in busi­ness and </span><span>every com­pa­ny and every per­son should find the path that’s right for them. You can bake the </span><span>val­ues of your com­pa­ny into your legal DNA by reg­is­ter­ing as a ben­e­fit cor­po­ra­tion. You can </span><span>help your com­pa­ny put its high­er pur­pose into prac­tice by com­par­ing and improv­ing its social </span><span>and envi­ron­men­tal per­for­mance using a free edu­ca­tion­al tool like the B Impact Assess­ment.  You </span><span>can be rec­og­nized as a leader by becom­ing a Cer­ti­fied B Cor­po­ra­tion.  You can sup­port these </span><span>lead­ers by pri­or­i­tiz­ing B Corps in your invest­ment port­fo­lio or with your pur­chas­es. To learn </span><span>more ways to get involved visit bcorporation.net and B the Change.</span>\n </p>\n <p>\n  \n </p>\n </div>\n </div>\n </div>\n <div class=\"field field-name-field-image field-type-image field-label-hidden view-mode-full\">\n <div class=\"field-items\">\n <figure class=\"clearfix field-item even\">\n <div fl:hint-main-image=\"true\" class=\"still rgb-59-53-48 photo hires dark color img\">\n <img src=\"http://www.bcorporation.net/sites/default/files/blog/DEGovernorSigning.jpg\" data-size=\"large\" width=\"1024\" height=\"768\" hints=\"color,dark,hires,photo,rgb-59-53-48,still,\"/>\n </div>\n </figure>\n </div>\n </div>\n </div>\n</div>\n","sourceURL":"http://www.bcorporation.net/blog/today-marks-a-tipping-point-in-the-evolution-of-capitalism","feedTitle":"B Corporation Blog","feedUrl":"http://www.bcorporation.net/blog.xml","hideOnCover":true,"inlineImage":{"xlargeURL":"http://www.bcorporation.net/sites/default/files/blog/DEGovernorSigning.jpg","largeURL":"http://www.bcorporation.net/sites/default/files/blog/DEGovernorSigning.jpg","mediumURL":"http://www.bcorporation.net/sites/default/files/blog/DEGovernorSigning.jpg","smallURL":"http://cdn.flipboard.com/bcorporation.net/6fc0134c67c9a8b9ba41d05c3bb22bcb8f535625/thumbnail.jpg","original_width":4000,"original_height":3000,"original_hints":"color,dark,hires,photo,rgb-59-53-48,still,,main-image,main-image"},"language":"en","rssBaseURL":"http://www.bcorporation.net/blog/today-marks-a-tipping-point-in-the-evolution-of-capitalism","rssCustomClasses":"sysen","authorDisplayName":"jyee","referredByItems":[{"type":"status","authorDisplayName":"B Lab","authorUsername":"BCorporation","userid":"40911345","authorDescription":"B Lab is a 501(c)(3) serving the world's leading entrepreneurs of the B Corporation Community, a global collection of companies using the power of business as a force for good. 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