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To make a bet­ter ask, Mat­su­daira notes, you should con­nect first. An intro­duc­tion, even over email, will prime the pitch­ing pump, as will a few Twit­ter inter­ac­tions.<p>But take heed: Con­fer­ence orga­niz­ers, like other mam­mals, can sense if you're a clingy, sleazy, self-promoting preda­tor. Like dat­ing, hir­ing, and other forms of courtship, it's best to show them what you can add and avoid talk­ing about what you need.<p>Next, make the pitch<p>Ben Oren­stein broke into RailsConf because he made an enthu­si­as­tic, con­cise pitch: mak­ing his argu­ment in two points and attach­ing a video of his speak­ing style.<p>The result? One of the con­fer­ence co-chairs, after being for­ward­ed the app, replied \"Wow... just wow.\"--that's the impres­sion we're try­ing to make here!<p>Then: make speaking normal<p>The key, it seems, to land­ing such speak­ing gigs is mak­ing it some­thing you do: a habit, a rit­u­al, a craft.<p>To do that, Mat­su­daira has awe­some advice:<p>Pitch, pitch, pitch: She reports that she's pitched the same conferences multiple times before they accepted her--even though she's now a known speaker.<br>• Know the timing: Many conferences start accepting applications six months ahead of time--so you can apply with an outline, then flesh it out as the date approaches.<br>• Study the process: Read abstracts of the talks that have been given, she says. This will clue you into the organizers' taste.<br>• Have a presence: This is a little old hat, but make sure you're readily Googleable. If they can't find you, you look like a risk.<p>Then, once you're accept­ed, it's a mat­ter of find­ing your voice.<p><b>Bot­tom Line:</b> Know the peo­ple, know the mate­r­i­al, know the pitch. Repeat­ed­ly.<p><b>So you want to speak at a con­fer­ence….</b>","sourceURL":"http://www.fastcompany.com/3011059/bottom-line/how-to-non-sleazily-break-into-the-conference-speaking-circuit","allowFullscreenImage":true,"inlineImage":{"largeURL":"http://e.fastcompany.net/multisite_files/fastcompany/imagecache/1280/poster/2013/06/3011059-poster-1920-how-to-non-sleazily-break-into-the-conference-speaking-circuit.jpg","mediumURL":"http://e.fastcompany.net/multisite_files/fastcompany/imagecache/1280/poster/2013/06/3011059-poster-1920-how-to-non-sleazily-break-into-the-conference-speaking-circuit.jpg","smallURL":"http://cdn.flipboard.com/fastcompany.net/ff49c8365879c1ed8b9bf580a42bcc461b7d96ec/thumbnail.jpg","original_width":1280,"original_height":720,"original_hints":"color,rgb-201-182-156,hires,photo"},"readButtonCaption":"Read Article","sourceMagazineURL":"http://cdn.flipboard.com/flipmag?url=http%3A%2F%2Fcdn.flipboard.com%2Ffastcompany.com%2F5bdebfbf060a9d89f73024bc790388a766a0cb0b%2F646ed95f97050630914cf35b2a54916fe53244a8%2Farticle.html&partner=fastcompany&tml§ion=flipboard%2Fcurator%252Fmagazine%252FUCmvQ8IITneeXVKb5449sA%253Am%253A40765873&fallbackTml","language":"en","article":{"sectionID":"flipboard/curator%2Fmagazine%2FUCmvQ8IITneeXVKb5449sA%3Am%3A40765873","partnerID":"fastcompany","url":"http://cdn.flipboard.com/fastcompany.com/5bdebfbf060a9d89f73024bc790388a766a0cb0b/646ed95f97050630914cf35b2a54916fe53244a8/article.html"},"authorDisplayName":"BY DRAKE BAER","authorImage":{"smallURL":"http://cdn.flipboard.com/twimg.com/ceab760395d5e2c2dde0fd8f06b780af6276b15a/thumbnail.jpg"},"referredByItems":[{"type":"status","authorDisplayName":"Ross Gale","authorUsername":"rossgale","userid":"40765873","authorDescription":"Ross is a writer who lives in Hawaii. 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This news pro­pelled me back to the days when we both worked on the same floor in the vast car­pet­ed halls of the Chevro­let ad age …","sourceURL":"http://www.newyorker.com/online/blogs/books/2013/08/elmore-leonard-chevrolet-copywriter.html","allowFullscreenImage":true,"inlineImage":{"mediumURL":"http://www.newyorker.com/online/blogs/books/h_12-290.jpg","smallURL":"http://cdn.flipboard.com/newyorker.com/a8d2f25c3ec3e7e146e3a3a456ebed53f803cb7c/thumbnail.jpg","original_width":290,"original_height":436,"original_hints":"color,face-156-215-54,focus-156-215,photo,rgb-134-108-98"},"language":"en","authorDisplayName":"Posted by Bruce McCall","referredByItems":[{"type":"status","authorDisplayName":"Ross Gale","authorUsername":"rossgale","userid":"40765873","authorDescription":"Ross is a writer who lives in Hawaii. He bodyboards and edits books and a blog series on the challenges of creativity and art at Rcgale.com. 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Rather than apply theory to their novels’ structure, Dames argued, contemporary authors Teju Cole, Jennifer Egan, Jeffrey Eugenides, Ben Lerner, Sam Lipsyte, and Lorrie Moore had incorporated allusions to literary theory into the narratives of their novels themselves. The characters, in these examples, must contend with the ideas of the avant garde as opposed to their creators.Representations of theory varied from book to book but in <i>Leaving the Atocha Station</i> debut novelist (and accomplished poet) Ben Lerner<i></i> appeared to be using the form of realist fiction to explore the psychology of a young poet who had been steeped in theory’s teachings. The social alienation experienced by Lerner’s protagonist/narrator/alter ego Adam seemed, in part, to be a consequence of his overdeveloped critical faculties, faculties he had to overcome, the book implied, or at least temper, if he wished to enter the world of normative adult relations. This, one might argue, is the trajectory Lerner meant to trace in <i>Leaving the Atocha Station</i>: the growing up and away from a place of paralyzing hyper-intellectuality into a state of being more amenable to emotional fulfillment.There is a way, though, to turn the novel on its head, to apply literary theory back onto the work itself to better explicate its themes. By doing so, one might even succeed in shedding light onto the situation of the author himself.In the novel’s early pages, Adam, a young American …","rssText":null,"sourceURL":"http://www.3ammagazine.com/3am/turning-the-novel-on-its-head/","feedTitle":"3:AM Magazine","feedUrl":"http://www.3ammagazine.com/3am/feed/","hideOnCover":true,"inlineImage":{"mediumURL":"http://www.3ammagazine.com/3am/wp-content/uploads/2013/08/kkkk.jpg","smallURL":"http://cdn.flipboard.com/3ammagazine.com/472854be5bacf4728719712ce9da51d665533f21/thumbnail.jpg","original_width":590,"original_height":368,"original_hints":"color,photo,rgb-174-159-133,,main-image,main-image"},"language":"en","rssBaseURL":"http://www.3ammagazine.com/3am/turning-the-novel-on-its-head/","rssCustomClasses":"sysen","authorDisplayName":"David Winters","referredByItems":[{"type":"status","authorDisplayName":"Ross Gale","authorUsername":"rossgale","userid":"40765873","authorDescription":"Ross is a writer who lives in Hawaii. 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But in order to find other than what it searched for.”</i>On a recent visit to the <b>Richard Diebenkorn: The Berkeley Years, 1953-1966</b> exhibition at San Francisco’s De Young fine arts museum, I was taken with a small, simple sheet of paper handed to visitors, printed on which were the artists’ ten rules for beginning a painting — a sort of manifesto that applies in various degrees and various dimensions to just about every creative or intellectual endeavor, making a fine addition to these favorite manifestos for the creative life. Friend-of-<i>Brain Pickings</i> and frequent contributor Debbie Millman, who knows a thing or two about hand-lettered wisdom and typographic poetics, has kindly rendered Diebenkorn’s script here in her signature script — please enjoy:Complement this with Salvador Dalí’s creative credo. The Diebenkorn exhibition, fantastic in its entirety, can be experienced remotely in the companion book.<p>Maria Popova","rssText":null,"sourceURL":"http://www.brainpickings.org/index.php/2013/08/23/richard-diebenkorn-10-rules-for-painting/","feedTitle":"Brain Pickings","feedUrl":"http://feeds.feedburner.com/brainpickings/rss","allowFullscreenImage":true,"inlineImage":{"mediumURL":"http://www.brainpickings.org/wp-content/uploads/2013/08/richarddiebenkorn.jpg","smallURL":"http://cdn.flipboard.com/brainpickings.org/910b28a73390b2f48229671ea257b0196b3b4419/thumbnail.jpg","original_width":379,"original_height":332,"original_hints":"face-247-146-85,focus-247-146,gray,photo,rgb-133-133-132,,main-image,main-image"},"language":"en","rssBaseURL":"http://www.brainpickings.org/index.php/2013/08/23/richard-diebenkorn-10-rules-for-painting/","rssCustomClasses":"sysen","authorDisplayName":"Maria Popova","referredByItems":[{"type":"status","authorDisplayName":"Ross Gale","authorUsername":"rossgale","userid":"40765873","authorDescription":"Ross is a writer who lives in Hawaii. 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His expan­sive non­prof­it orga­ni­za­tion has pro­vid­ed count­less resources and pro­grams to indi­vid­u­als and fam­i­lies affect­ed by men­tal health and men­tal retar­da­tion issues, and it offers one of our state’s most robust autism resource net­works. He has truly made a sig­nif­i­cant pos­i­tive impact on the world. I am in awe of what he has been able to accom­plish dur­ing his life­time.</b><p><b>About five years ago I was read­ing about Asperg­er’s syn­drome, which is con­sid­ered to be an autism spec­trum dis­or­der (it’s worth not­ing that ear­li­er this year Asperg­er’s dis­or­der lost its sta­tus in the new men­tal health man­u­al called the DSM-5;</b> <b>how­ev­er, for descrip­tion’s sake, I am going to refer to it as such in my let­ter to you), and real­ized that my father was pret­ty much a dead ringer for the diag­no­sis … very social­ly awk­ward, doesn’t pick up on social cues that lis­ten­ers have lost inter­est in his very deep and spe­cif­ic top­ics of inter­est, per­se­ver­a­tions on top­ics and hob­bies of great inter­est to him like pho­tog­ra­phy of gear and machine parts, and a gen­er­al inabil­i­ty to con­nect at an emo­tion­al level with those that he loves, includ­ing his wife of near­ly 45 years, which has caused major pain and dif­fi­cul­ty in their mar­riage over the years.</b><p><b>I men­tioned to my mom before our son was born that I thought Dad like­ly had Asperg­er’s, and that since it tend­ed to be high­ly genet­ic, I thought that my broth­er and I would have to look out for it in our chil­dren. I never men­tioned my obser­va­tion to my dad because I thought it was not nec­es­sary and could pos­si­bly inflict pain. We accept­ed him for the human being he was. My broth­er and I, by the way, def­i­nite­ly do not have Asperg­er’s.</b><p><b>Low and behold, when our now 4-year-old son was about 18 months old, he start­ed show­ing sign of Asperg­er’s. It start­ed with obses­sions with spin­ning objects, and robust vocab­u­lary at a very early age, motor skill and plan­ning issues, and prob­lems with peer inter­ac­tions. We were for­tu­nate to have a very early high-functioning autism diag­no­sis from mul­ti­ple resources (includ­ing my dad’s orga­ni­za­tion), and since then our son has been in 40 h</b> …","sourceURL":"http://www.salon.com/2013/08/23/does_my_dad_have_aspergers/","allowFullscreenImage":true,"inlineImage":{"mediumURL":"http://cdn.flipboard.com/salon.com/a45c5994c887ed90593788d9ef0808cd8e5a3f30/original.jpg","smallURL":"http://cdn.flipboard.com/salon.com/a45c5994c887ed90593788d9ef0808cd8e5a3f30/thumbnail.jpg","original_width":620,"original_height":412,"original_hints":"face-353-204-147,focus-353-204,gray,light,photo,rgb-248-248-248"},"readButtonCaption":"Read Article","sourceMagazineURL":"http://cdn.flipboard.com/flipmag?url=http%3A%2F%2Fcdn.flipboard.com%2Fsalon.com%2F317f55c09df50fd720265037d90f9be977e07856%2F05d9a84bc2a56ae40b2a66e2722aa24ec877c666%2Farticle.html&partner=salon&tml§ion=flipboard%2Fcurator%252Fmagazine%252FUCmvQ8IITneeXVKb5449sA%253Am%253A40765873&fallbackTml","language":"en","article":{"sectionID":"flipboard/curator%2Fmagazine%2FUCmvQ8IITneeXVKb5449sA%3Am%3A40765873","partnerID":"salon","url":"http://cdn.flipboard.com/salon.com/317f55c09df50fd720265037d90f9be977e07856/05d9a84bc2a56ae40b2a66e2722aa24ec877c666/article.html"},"authorDisplayName":"By Cary Tennis","authorImage":{"smallURL":"http://cdn.flipboard.com/twimg.com/d8b8ba37ed07d765e7c81060ff116e0fec25e1a1/thumbnail.jpg"},"referredByItems":[{"type":"status","authorDisplayName":"Ross Gale","authorUsername":"rossgale","userid":"40765873","authorDescription":"Ross is a writer who lives in Hawaii. 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Rowling was exposed as Robert Galbraith","excerptText":"A mathematical analysis of \"The Cuckoo's Calling\" revealed the \"Harry Potter\" author's linguistic signature<p>“The man who wrote the note is a Ger­man. Do you note the pecu­liar con­struc­tion of this sen­tence?” These were the words of Sher­lock Holmes in “A Scan­dal in Bohemia,” ana­lyz­ing a note from a client, unmask­ing the King of Bohemia incog­ni­to, and inci­den­tal­ly, estab­lish­ing him­self as a bril­liant lit­er­ary ana­lyst. It is impos­si­ble to keep a secret from the leg­endary Sher­lock Holmes, who can read an ocean from a drop of water. Just as the paper would have car­ried the marks of the royal fin­gers, to the skilled read­er the writ­ing car­ried the marks of the royal mind.<p>Fic­tion has recent­ly become fact with the improv­ing sci­ence of sty­lom­e­try, the study of writ­ing style. In 1964, Fred­er­ick Mosteller and David Wal­lace pub­lished a three-year study of the dis­tri­b­u­tion of com­mon words in the <i>Fed­er­al­ist Papers</i> and showed that the writ­ing style of Alexan­der Hamil­ton and James Madi­son dif­fered in sub­tle ways. For exam­ple, only Madi­son used the word “whilst” (Hamil­ton used “while” instead). More sub­tly, while both Hamil­ton and Madi­son used the word “by,” Madi­son used it much more fre­quent­ly, enough that you could guess who wrote which papers by look­ing at how fre­quent­ly the word was used. Mosteller and Wal­lace took this work it its con­clu­sion, and were able to show that cer­tain “dis­put­ed” papers, claimed by both Hamil­ton and Madi­son, were over­whelm­ing­ly like­ly to have come from Madi­son’s pen. Today, com­put­ers can do this type of analy­sis in sec­onds, whether to uncov­er a case of murder-disguised-as-suicide, study an anony­mous medieval poem, resolve dis­putes about autho­r­i­al cred­it, or even pro­vide polit­i­cal asy­lum for a refugee. In the last case, for exam­ple, a crit­ic of a repres­sive for­eign gov­ern­ment claimed asy­lum on the basis of arti­cles he had writ­ten and pub­lished on-line. The prob­lem, though, was that the arti­cles had been pub­lished anony­mous­ly. This wouldn’t nec­es­sar­i­ly stop a repres­sive secret ser­vice, in a place where mere sus­pi­cion is enough for impris­on­ment. But this tech­nol­o­gy was able to con­vince the immi­gra­tion judge of his author­ship of the doc­u­ments in ques­tion, and hence to let him stay.<p>Over the past decade, I have devel­oped a com­put­er pro­gram to do this sort of analy­sis of writ­ing style, based on lit­er­al­ly mil­lions of …","sourceURL":"http://www.salon.com/2013/08/23/how_j_k_rowling_was_exposed_as_robert_galbraith_partner/","allowFullscreenImage":true,"inlineImage":{"mediumURL":"http://cdn.flipboard.com/salon.com/ed93b285aee810df423d77975bcf6276f18daaac/original.jpg","smallURL":"http://cdn.flipboard.com/salon.com/ed93b285aee810df423d77975bcf6276f18daaac/thumbnail.jpg","original_width":620,"original_height":412,"original_hints":"color,dark,rgb-102-84-48,focus-408-170,photo,face-408-170-86"},"readButtonCaption":"Read Article","sourceMagazineURL":"http://cdn.flipboard.com/flipmag?url=http%3A%2F%2Fcdn.flipboard.com%2Fsalon.com%2F907fd4c2817052819a943196ae2b87f0abb0199c%2Ff260693dad8d5c416686e8b3c46328d5677c8d89%2Farticle.html&partner=salon&tml§ion=flipboard%2Fcurator%252Fmagazine%252FUCmvQ8IITneeXVKb5449sA%253Am%253A40765873&fallbackTml","language":"en","article":{"sectionID":"flipboard/curator%2Fmagazine%2FUCmvQ8IITneeXVKb5449sA%3Am%3A40765873","partnerID":"salon","url":"http://cdn.flipboard.com/salon.com/907fd4c2817052819a943196ae2b87f0abb0199c/f260693dad8d5c416686e8b3c46328d5677c8d89/article.html"},"authorDisplayName":"By Patrick Juola","authorImage":{"smallURL":"http://cdn.flipboard.com/twimg.com/d8b8ba37ed07d765e7c81060ff116e0fec25e1a1/thumbnail.jpg"},"referredByItems":[{"type":"status","authorDisplayName":"Ross Gale","authorUsername":"rossgale","userid":"40765873","authorDescription":"Ross is a writer who lives in Hawaii. 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These are strange conun­drums that no gen­er­a­tion has ever faced before and it’s a fas­ci­nat­ing jump­ing off point for what I hope will be a very inter­est­ing book about mod­ern courtship.”<p>The Hol­ly­wood Reporter notes that “Ansari will work with ‘noted aca­d­e­mics’ and ‘con­duct orig­i­nal research to help bring this new real­i­ty into focus.’”<p>Here’s a bit from Ansari’s stand-up spe­cial, “Dan­ger­ous­ly Delicious,” in which he jokes about the frus­tra­tions of tex­ting some­one you’re dat­ing:<p>Accord­ing to Pub­lish­er’s Week­ly, Ansari is rumored to have received a $3.5 mil­lion advance from Pen­guin Books. Ansari is rep­re­sent­ed by 3 Arts’ Richard Abate, who coor­di­nat­ed book deals for come­di­ans Tina Fey, B.J. 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